FOR THEIRON.
Muscle. Movement. Identity.
A bodybuilding wardrobe built around Blake’s original artwork.
01 / THE WARDROBE
Put the work on.
Four signature silhouettes. Original ATROX graphics.
Explore the campaign, then get into the garment details.
01 / THE MUSCLEWarrior Muscle Shirt
Washed black · Digital model
02 / THE PUMP COVERMass Pump Cover Tee
Bone · Digital model
03 / THE WARM-UPCore Logo Pullover Hoodie
Graphite · Digital model
04 / THE RECOVERYHeavyweight Sweatpant
Graphite · Digital model
Digital campaign models show the creative direction. Garment drawings preserve the supplied artwork; final fabric, fit, color and print size depend on approved samples.
BLAKE / AI-STYLED WARRIOR02 / THE SIGNATURE
Big graphic.
Bigger intent.
The lion. The gladiator. The weight of the work. Blake’s original linework gives the collection its identity—from the full-back Warrior muscle shirt to the quieter Core warm-up set.
Explore the Warrior muscle shirt
THE ORIGINAL INK
Preserved as scalable vector artwork.
03 / FROM BLAKE’S OWN TRAINING FLOOR
The identity
starts here.
The supplied ATROX training images anchor the direction. The new digital campaign explores how that same identity moves across a complete wardrobe.
Meet the person behind E3
THE COLLECTION IS TAKING SHAPE
Designed with intent.
Released when ready.
These are garment and campaign concepts. Final materials, sizing, price, shipping and availability will follow approved samples. Checkout is not open yet.